#1081
Nevaldo Rocha & family
Overview
- Source of Wealth
- retail
- Industry
- Fashion & Retail
- Residence
- Natal
- Marital Status
- Widowed
- Children
- 3
Assets
- Guararapes Confeccoes SA (Common)189,144,000 shares @ --GUAR3-BR
- Guararapes Confeccoes SA Pfd27,993,000 shares @ --GUAR4-BR
Biography
Nevaldo Rocha is the architect behind Riachuelo, one of Brazil's largest retailers.
In 1947, Rocha opened a clothing store with his brother Newton in the northeastern Brazilian city of Natal.
His Grupo Guararapes bought the Riachuelo brand in 1979, which has since become the centerpiece of the business.
Under Rocha's direction, Grupo Guararapes transformed from a clothing manufacturer to a fashion designer, producer and distributor.
In August 2018, Rocha resigned as president of the board. His children still work at the company.
About
The third generation of the family is getting involved in the family business. Nevaldo's granddaughter Marcella orchestrated deals with Versace and Karl Lagerfeld.